Here it is!

February Eco-Fashion Challenge

February may be the shortest, but it is also the coldest, darkest and most depressing bill-filled month of the year.

So in a bid to banish the winter blues and benefit bank balances, we are inviting you to take part in our 28 day eco-fashion challenge for a chance to win £50 Frockery vouchers.

The rules are simple. All or most of your clothing has to be vintage, hand made, recycled or second hand throughout February. Tell us how you get on by posting your pictures, outfit descriptions, sources and costs on the Frockery Facebook page (non Facebookers can email them directly to us and we will post them on our blog).

At the end of the challenge, independent fashion blogger Amber McNaught, of Fashion Police and Shoeperwoman fame, will select the most stylish and creative February eco-fashionistas, who will each receive £50 Frockery vouchers.

Participants are already signing up and chatting about the challenge here, so what are you waiting for? It’s fun, it's free and will make February fly!

If you need any more persuading, or inspiration, you might want to check out some of our tried and tested 'RE' action ideas.

Preloved Reloved Project

Thanks to the power of Twitter, we were delighted to hear about the Preloved Reloved project initiated by Kim Sklinar, who is wearing only second hand clothes throughout 2011 to raise money for the Macmillan Cancer Research charity.

She writes on her blog:

“From charity shops, vintage markets and eBay, I’ll be spending less on clothes, making less impulse purchases, wearing more unusual things, accessorising better,giving more money to charity and generally not giving money to sweatshop factories via the high street.”

Kim is most definitely a lady after our own hearts (and wardrobes!) and we’ll be watching her progress with interest. If you want to donate towards Kim’s very worthwhile cause, you can do so here.

St Valentine's Day

One special date to look forward to this month is St Valentine’s Day on 14th February. So why not celebrate the occasion this year by rocking the retro instead of hitting the high street? There is absolutely nothing not to love about preloved fashion and we have plenty of romantic frockery in stock which is sure to captivate your soulmate! What's more, preloved Valentine's Day dressing will also count in the eco-fashion challenge.

And finally

A big thank you to all our customers, both new and preloved, for your continuing support. We always enjoy hearing from you, so please feel free to drop us an email or leave us a review on Facebook.

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As January rolls on by, we are looking forward to celebrating Burns Night on the 25th, when we will be enjoying traditional haggis, neeps and tatties, all washed down with a few drams.  Traditional tartan frockery will, of course, be de rigueur!

Our favourite tartan item at the moment just has to be this 80s brown plaid jacket with cute velvet collar. Sadly it doesn't fit any of us, but is a snip at £20.

We are also really liking these items from our Scots Frockery department:  green plaid Victorian blouse, tartan shift dress, cream Arran gilet.

And just arrived this week, this retro red tartan dressing gown.

For anyone who fancies organising a traditional Burns Supper, or who just wants to know a bit about the Bard, check out this helpful guide at Rampant Scotland.

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Following on from our last post, it seems we  are far from alone in our aspirations to rock the retro and celebrate the second hand for the benefit of people, planet and wallet.

Slow fashion fans have been signing up fast for our February eco-fashion challenge and we are excited to have secured the services of a well known fashion blogger to choose the winner (or winners if we are feeling generous!)  at the end of the month.

More details will follow, but you can keep signing up here and  remember to like us on Facebook in order to post your outfits and comments on our page from 1st February. For non-Facebookers (and we know there are quite a few) please just send them to us directly and we'll post them for you.

Thanks to the power of Twitter, we were also delighted to hear about the Preloved Reloved project initiated by Kim Sklinar, who kindly featured the Frockery challenge on her blog. Kim is wearing only second hand clothes throughout 2011 to raise money for the Macmillan Cancer Research charity and says of her project:

"From charity shops, vintage markets and eBay. I’ll be spending less on clothes, making less impulse purchases, wearing more unusual things, accessorising better,  giving more money to charity and generally not giving money to sweatshop factories via the high street."

Kim is most definitely a  lady after our own hearts (and wardrobes) and we'll be watching her progress with interest. If you want to donate towards Kim's very worthwhile cause, you can do so here.

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It seems some New Year's resolutions are just made to be broken. In our own case, falling off the chocolate wagon happened overnight as we discovered some Thornton's beauties lurking in the cupboard in which we were stashing away the Christmas decorations. There must have been a good reason for their careful concealment (possibly from young pub returners seeking late night sustenance over the festive season), but they were a welcome sight and, like the resolution, didn't last long.

Other resolutions are easier to keep and so far we have managed to wear preloved, vintage or hand made clothes every day of the year, both at work and at play. We can highly recommend it (we would, wouldn't we!) as it is utterly painless and requires no element of self denial whatsoever.  It also makes sound eco-sense, both economical and ecological, as well as being a fun fashion challenge.

In celebration of  hand made, vintage and recycled, we  have decided to keep our not so new year's resolution for as long as  possible and are encouraging friends, fans and followers to join us by embracing our eco-fashion February challenge during the shortest, darkest and most depressingly bill-filled month of the year.

The rules are simple: all or most of your clothing has to be hand made, vintage, recycled or second hand for the 28 consecutive days of February (no cheating!)

Tell us how you get on by posting your pictures, outfit descriptions, sources and costs on the Frockery Facebook page and we'll offer a £50 Frockery voucher to the most stylish and creative eco-fashionista at the end of the month.

You have a few weeks to think about it and we'll post a reminder at the end of January.  Go on, it'll be fun!  You may even end up enjoying it so much that you keep on eco-frocking throughout the year!

Meanwhile, you'll find some good reasons and 'RE' action ideas here.

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Being traditionalists, we waited until business resumed for the New Year before launching our January Sale which is now on!

Until the end of the month, all Frockery stock (with the exception of gift vouchers) will have 20% off. Simply enter JANSALE2011 at the checkout and the discount will be applied.

More good news is that, being small (and planning to stay that way!), we are not VAT registered, so our prices will be even more affordable throughout the year.

Go and grab yourself a bargain!

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We would like to wish all our customers and website visitors a very happy and prosperous New Year.  Lang may your lums reek!

We are pleased to report that the snow has finally melted and deliveries will be back to normal as soon as our local post office reopens on 5th January after the extended New Year public holiday.

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