Frockery Talk

  • Sitara* 2012: showcasing Asian fusion fashion

    April 17, 2012

    The Frockery is proud to be supporting Sitara* 2012 , which takes place this Saturday 21st April in St Andrews.  This vibrant and exciting annual Asian fashion inspired event, organised by the University of St Andrews Asian Society, raises funds for the Ashraya Initiative for Children,  a community outreach project that houses and educates street children.

    sirara 2012

    "From the stately tea houses of Japan to the vibrant dances of India, the annual Sitara* fashion show celebrates the beauty of Asian culture, fashion, and art. Now in its fifth year, Sitara* is narrated through story, weaving together Asian fashion, performance and silent acting into an intriguing and exciting show. From the runway to the stage Sitara* will captivate and enthral audience members, taking them on a magic carpet ride through all of Asia!"

    Some of our vintage frockery is set to appear in the show, and our Dollyfrockers partner Sandra Cormack is heading up the hair and make up team, with a myriad of  local sponsors supporting the event.

    The action itself a closely guarded secret and set to be a big surprise, but the organisers, actors and models have all worked incredibly hard and it is sure to be a wonderful show with more than 200 tickets already sold. Buy yours now for this unmissable event!

  • Calling all marketing mad men (and equally maddening women)

    April 16, 2012

    What follows may appear a bit 'ranty', but having casually canvassed the opinion of other small business owners, it seems we are not alone in experiencing an ever increasing onslaught of unsolicited time wasting calls which are disrupting our working day.

    Junk email is bad enough, what with regular scams involving billion dollar lottery wins and inheritances, offers of fake goods from far flung corners of the globe, PR people who can't seem to string a coherent sentence together and all these infuriating SEO experts who promise to increase our website traffic by gazillion per cent. Most are are automatically redirected to the junk folder, and the delete button soon takes care of the rest, but answering the telephone to yet another pushy marketer (who may well deny the fact!) is a whole new level of irritant, especially when we are registered with the TPS.

    Last week alone we had serial callers offering to get us compensation for the accident we never had and the policy we were never sold, a singularly determined extended warranty flogger (we recently bought a new appliance online and the company ignored our marketing opt-out request), a  telephone chugger, several silent and numerous automated calls and, last but not least, some dodgy bloke with breathing difficulties who wanted to discuss the ins and outs of vintage knickers! While we may sound breathless when we answer the frockery phone, that's usually because we have had to run up two flights of stairs from the stock room to the office.

    So regrettably, we are having to screen incoming calls to avoid the marketing mad men (and equally maddening women), which means callers will more than likely be greeted by an answering machine message even when human frockers are in the building. We apologise to genuine enquirers and customers for any inconvenience, but we feel sure it will free up more of our valuable time for providing a first class frocking service.

  • The Frockery unfrocked

    April 15, 2012

    start up scotland

    The Frockery business profile has just been featured on the Start Up Scotland website. Read all about us here!

    We would like to thank to Barry Hynd of the Scottish Business Network for inviting us to share our experience of running a small independent ecommerce business and hope it is in some way helpful to others starting out.

  • Tartan celebrations

    April 4, 2012

    scots diaspora

    It's officially Tartan Week, when Scots across the world celebrate their heritage and mark the signing, on 6 April 1320, of the Declaration of Arbroath - the document on which the American Declaration of Independence is said to have been founded.

    We Scots get about a bit, and the Frockers are no exception, having spent several happy years in England and even forayed into parts of mainland Europe before returning to Angus, birthplace of Scotland (according to the local council anyway!)

    As long as the snow stays away, we'll be heading for Arbroath Abbey on Friday to watch the annual re-enactment by the Timethemes group of the signing of the historic Declaration, at 13.20 naturally. We've blogged about this event before.

    Tartan Day this year also happens to coincide with the Frockery's fifth birthday, so we'll be donning some fine tartan frockery to celebrate both occasions in style - probably with a fish supper, Arbroath being home to the world famous smokie!

    And don't forget we're offering free standard postage to UK addresses throughout April, so why not join us and tartan up your wardrobe more affordably and eco-fashionably than ever?

  • Happy birthday to us, free postage for you!

    April 1, 2012

    free postage april

    It seems hard to believe but the Frockery celebrates its fifth birthday this month. How time flies when you're having frocking fun!

    To celebrate this milesetone, we are offering free standard postage (normally £3) on all orders to UK addresses for the whole of April. Our special delivery option has also been reduced from £7 to £5 per order to UK addresses for the same period.

    So don't be an April Fool!  Go Frockery shopping and save both the planet and your wallet in style.

    A big thank you to customers old, new and recycled, for supporting us through our early years. You are the best!

  • Brechin Advertiser features Frockery challenge winner

    March 21, 2012

    The Brechin Advertiser has run a short article about this year's eco-fashion challenge winner, Janice Stewart. Extra points for anyone spotting the Freudian slip in the text!


    We were pleased to be able to personally deliver Janice's prize as she lives just 12 miles away from Frockery Towers. We are also delighted to report that the coat looks even better in/on the flesh than in the photographs!

    brechin advertiser frockery ecofashion challenge

    Link to Brechin Advertiser online article with amended text