Posts Tagged ‘customer services’

Get the Look

Saturday, July 24th, 2010

We already have a Vintage Galleries section featuring  a selection of our favourite vintage frockery sorted by era from the 1940s through to the 1980s.

Now, by popular demand, we have added a  Get the Look section to showcase frockery stock which reflects current and classic fashion trends .

We will be adding more (all suggestions welcome!) but to start with, we are featuring that enduring classic, the nautical look

To celebrate the sailor in you,  take a white linen skirt, a blue and white striped pussy bow blouse and accessorise with navy peep toe slingbacks and a quilted white Tula bag. All for less than £60!

Or team a Laura Ashley sailor dress with a white linen jacket, cute navy leather court shoes and a navy leather messenger bag. Again, all for less than ÂŁ60.



You got the look!
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Frockery Focus on Jean Varon (John Bates)

Thursday, July 22nd, 2010

John Bates, creator of the vintage Jean Varon label, was undoubtedly one of the most influential and iconic designers of the 60s and 70s.

Born in Northumberland in 1938, Bates secured an apprenticeship at the age of 18 with the design house Herbert Sidon in London before becoming a freelance fashion illustrator and going on, in 1959, to found Jean Varon – a name he allegedly chose because it was French and sounded more sophisticated.

Along with his contemporaries, he helped push the boundaries of 60s fashion, raising hemlines to unprecedented heights, introducing trouser suits for women and creating the mesh midriff bikini dress. He made use of futuristic shapes and fabrics, especially leather and vinyl, in his avant-garde designs and is even credited by some as having been the inventor of the mini skirt.

Julie Christie wore one of his dresses in ‘Shampoo’ and he designed the iconic black leather catsuit worn by Diana Rigg as Emma Peel, along with a whole range of clothing for the Avengers series.  Meanwhile, one of his midriff exposing designs won Dress of the Year in 1965. This newsreel film,  Dressed to Kill, gives a flavour of his innovative work during the swinging 60s and even features designs for canines!

By the 1970s, ultra feminine evening wear was becoming a key element of the Jean Varon label, with the famous backless evening dress making its debut in 1973 and the empire line gown consistently featuring in collections. Royalty and many of the celebrities of the day – including Princess Margaret, Princess Alexandra, Julie Christie and Dusty Springfield – wore Jean Varon, assuring John Bates his well deserved place as one of the most influential designers in fashion history.

John Bates is currently living, and painting, in Wales.

We have been privileged to offer several Jean Varon pieces  at The Frockery over the past few years and they are invariably snapped up quickly by discerning customers. We currently have this evening dress in stock, which is a beautiful example of Jean Varon and every bit as wearable today as it was in the 1970s.


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Time for T

Friday, July 9th, 2010

T in the Park kicks off again at Balado today, and we have it on good authority that some of our frockery will be making an appearance at Fancy Dress Friday for this year’s ‘Mad Hatter’s T Party’ theme.

Despite the recent heatwave, the weather is not looking at all promising so wellies will be a prerequisite for all festival goers, whatever else they choose to step out in.  Sadly we won’t be joining them this year but it promises to be another fantastic weekend with an enviable line up which includes the magnificent Muse, Eminem and Kasabian.

Boho festival frockery is one of our favourite looks and we have a good selection of maxi dresses,  skirts and tops to take  you through the summer festival season and beyond. Don’t forget the woollies for when the temperature drops and the sun cream (just in case!), but above all remember to pack the tent poles, toilet paper and a supply of wet wipes. We speak from experience!

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Meet the Frockers

Tuesday, July 6th, 2010

We occasionally get telephone calls or emails from potential customers who want to reassure themselves that we are a legitimate business, run by real people in the UK, before they commit to shopping online at The Frockery. This is an entirely sensible course of action in our opinion as the internet has its fair share of opportunists as well as opportunities.

For the record (but you can still call us!), we are a small, family run business which is based in the Angus county town of Forfar.  We do not have a bricks and mortar shop and are therefore not open to the public. We started trading online in 2007 and have built up a loyal customer base which is every bit as diverse as the items we sell. We love vintage and retro fashion, we abhor waste and we recycle almost everything, which is probably why you may receive your vintage hat in a recycled cornflakes carton!

The Frockery team is small but perfectly formed and we thought you might like to ‘meet the Frockers’!

Alison – chief frocker

Alison has lived  through most (but not quite all) of the fashion eras featured on The Frockery website. As a child, she was dressed by her seamstress mother in some strange creations, often involving crimplene, but came of age in the early 70s as a student whose fashion sense was sometimes questionable but never boring. She has collected and worn vintage (formerly known as second hand) clothes for as long as she can remember, her only regret being her expanding waistline which has rendered some of her favourite pieces unwearable (although it has to be said that 1970s wrapover skirts make fine aprons).

After spending seven long years working as a parliamentary researcher on portfolios as diverse as children, education, enterprise and waste, the Frockery was born when her last MSP boss lost her seat. Combining as it does a lifelong love of vintage and retro clothing and a deep distaste for throwaway trash fashion and waste, it seemed a natural progression and a convenient way of reducing the vast personal collection that was threatening to engulf the family home.

Kirstin – model daughter

Kirstin is the model daughter of the family who features prominently on our website and proffers much advice in her role as Frockery fashion guru and stylist. A graduate of the Glasgow School of Art, she derives inspiration from vintage items and fabrics and has recycled many of her late grandmother’s treasures to create unique new looks. She also regularly wears her mother’s ‘old’ clothes, often adding a contemporary twist, and has been spotted and photographed by street scouts who appreciate her quirky style. We love it too, which is why she is such a key asset to our business.

Daniel – computer geek son

Daniel is the family’s IT expert and can fix almost anything that goes wrong with a computer (with the possible exception of the blue screen of death).  He is a qualified Microsoft engineer and currently completing a degree in network security.  He keeps the Frockery hardware running smoothly, but frequently loses patience with those of us who don’t understand what he is on about. He doesn’t much care for vintage clothing, preferring to spend upwards of £60 on a T shirt, but we are working on him!

Tom – web developer and adopted son

Tom is a star in many ways. As the young owner of Clear Blue Designs, not only does he do all the incomprehensible (to Alison) technical things with the website, but he is also, literally, an all singing, all dancing talent who performs regularly at concerts, cultural events and festivals, including the Edinburgh Fringe.

Alison met Tom on the internet some years ago and was immediately impressed by his professional expertise as well as his friendly manner and infinite patience with the technically challenged. He has now become an adopted member of the Frockery family and keeps a number of other websites running for us.

And last but by no means least:

Johnny Frocker– vintage husband

John and Alison met in 1981 and started married life in Notting Hill long before it became posh. Portobello Road market was always a favourite haunt and still is on occasional visits south, although John can now be heard muttering “How much?” at regular intervals before taking welcome refuge at the Inn on the Green.

John has an entirely sensible day job as a management consultant who specialises in legal stuff which is unfamiliar and highly tedious to most ordinary people. He is also very good at accounts. If our joint phone is answered in our shared office by someone from JWA, you’ll know you have also reached The Frockery!

John has his own collection of original vintage clothes, including his now skin tight wedding suit and lots of other things that have ‘shrunk’ over the years. He does, however, own a fabulous vintage olive green Burberry raincoat and a vintage Crombie coat, neither of which he will part with, along with 18 suits that still fit, a vast collection of cufflinks and some seriously dodgy ties.

He provides the brawn for moving paraphernalia when we go to vintage fairs and has once or twice been mistaken for John Otway. He has also been known to act as a ‘template’ for Frockery customers seeking 42” jackets or 34L trousers.

That’s about it!

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A staggered approach to managing change

Monday, July 5th, 2010

Rather than announce our new website with a full bells and whistles fanfare, The Frockery has opted for a more staggered approach. Moving from our old site was a complicated business, and not without its headaches, so we decided to work through the changes methodically (aka slowly).

One of our latest tasks has been to integrate our blog and update bulletin into the new Frockery Talk, which has now been completed, and we promise to keep customers and visitors regularly updated with the latest news, views and offers directly from the frock face.

There is now a more sophisticated search facility, gift vouchers, a wishlist feature and special delivery option, all of which had been helpfully suggested by customers. Although the website look is very different, it still works in the same way, so returning customers will still be able to log into their accounts and track their orders. However, if customers do not wish to register prior to making a purchase, there is no need to do so.

Feedback so far has been very positive and encouraging. One of our lovely customers wrote: “The website looks great, well done! You have taken it to a whole new level. I love it!” Another commented: “It’s really good, better than before, some nice touches.”

As ever, we will endeavour to provide the best service we can to customers old and new. Thank you all for your continuing support.

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Frockery fashionistas strut their stuff

Sunday, July 4th, 2010

50s  tweed vintage  venture 60s mini dress

The Frockery turned out on 3rd July along with some of Scotland’s finest vintage venturers for a vintage and retro related jamboree in Kirkcaldy, hosted by the Joint Regonal Development Trust to raise funds for the B-eat Charity which supports people with eating disorders.

Alongside stalls aplenty selling clothing, millinery, jewellery and home wares, the Green Cockatoo tea room served up welcome sustenance in truly traditional style, while music from down the decades complemented the atmosphere of the day.

The highlight for us was the afternoon catwalk show which featured pieces from some of the stallholders, including the Frockery. The young models showed the clothes off to great effect as they strutted their stuff across the stage, showcasing outfits from the 50s, 60s, 70s and 80s.

It was an exhausting day, but we thoroughly enjoyed it, met some lovely people and acquired a few new customers. Take a bow, Hazel Kelly, for putting together such a successful event for such a worthy cause.

crochet dress 70s hendrix fan 80s dynasty

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We finally did it!

Thursday, July 1st, 2010

Yes, we did! We have made the move from our old website and are now running on a new platform and server with much more wardrobe space! We hope you like the new features and will bear with us while we finish ironing out some of the creases over the next week or two. Please feel free to comment, link, browse and/or buy.

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